ExpertiseDigitalization

Aligning people, technology, and business outcomes

AI is turbocharging digitalization, boosting operational efficiency and unlocking new client services. Yet, major roadblocks remain - resistance from employees who fear replacement, overinvestment in technology that erodes ROI, and the absence of an over­arching strategy.

 

Our speciality is helping clients overcome these challenges and succeed in their digital and AI transformations by integrating three critical elements:

 

  • Workforce Alignment – Change management and collaboration with works councils to ensure initiatives are embraced by both leadership and employees.
  • Technological Mastery – Proof-of-concept development and leveraging a strong network of tech practitioners to drive effective solutions.
  • Data-Driven Impact Measurement – A rigorous focus on tracking business value and ROI at every stage, from ideation to full-scale deployment.

 

Bringing the human, technical, and commercial aspects together delivers measurable success.

 

Our focus services in Digital and AI:

Digital & AI Strategy

A clear north star, where to play, and how to win based on a strong fact base. 

Scaling AI

Workshop-based assessment of opportunities and ROI-driven implementation.

Digital & AI Transformation

An end-to-end approach tailored to the specific situation and strategic objectives.

What's new?Latest updates in Digitalization and AI

Insight
Article
January 2026
The Fortlane Partners CES 2026 Executive Briefing
At CES 2026, innovation clearly shifted from experimentation to execution. AI is becoming a core operating layer, influencing business models, value chains, and governance at scale. This briefing outlines five trends shaping European transformation agendas, from Industrial AI as the operating system to robotics entering the productivity mainstream. As agentic AI systems gain autonomy, governance, architecture, compliance, and talent models emerge as critical factors for scalable execution, competitiveness, and sustainable ROI.
Insight
Article
December 2025
Vom digitalen Dilemma zur zukunftsfähigen Organisation: IT-Transformation als strategischer Enabler im Mittelstand
Der deutsche Mittelstand steht unter wachsendem Druck, Technologie als strategischen Werttreiber zu nutzen. Gleichzeitig hindern fehlende digitale Zielbilder, Legacy-Strukturen und fehlendes IT-Know-how den nötigen Fortschritt. Unternehmen mit klarer Cloud- und Technologieagenda steigern nachweislich Innovation, Effizienz und Resilienz. Entscheidend ist ein integrierter Ansatz, der Strategie, Organisation, Architektur, Betrieb und Governance verbindet. So wird Technologie vom Kostenfaktor zum zentralen Katalysator für nachhaltige Wettbewerbsfähigkeit.
Insight
Article
July 2025
Navigating the AI shift: a call for HR-IT skill synergy
As AI becomes embedded in day-to-day operations, companies are witnessing a profound shift – not just in technology, but in how organizations manage work itself. AI agents are no longer futuristic concepts; they are becoming digital coworkers. This transformation demands a new partnership between two critical functions: Human Resources and IT. To successfully lead the AI-enabled workforce transition, HR and IT must align not only on systems but also on shared ownership, skills, and governance.

Event SeriesDigital Breakfast

At our Digital Breakfast, we bring together our network and client base with inspiring digital leaders of our time. Join our community now!

X"AI success is not about technology - it’s about solving real business problems with measurable bottom-line results." 

Dr. Stephan Hentrich, Manager at Fortlane Partners

Client storyInternational telecommunications service provider

We supported the design, setup, and launch of a new telco B2B unit focusing on complex, digital solutions for large enterprises.

contact the teamMeet our experts in Digitalization and AI

Björn Röber
Partner
Digitalization , Strategy and Growth
Benjamin Göbelshagen
Principal
Digitalization , Portfolio Strategy and Buy & Build, Mobility, Transportation, and Infrastructure, Public Sector

Ready for tomorrow?Get in touch and see how our team can help you.